10 Reasons You Should Travel With A B Corp Brand

By Olivia Emily

3 months ago

Prioritise people and the planet on your next adventure


Everyone wants to see the world – but we’re increasingly seeing the damage travelling can wreak. Whether it’s CO2e emissions pumped into the air when your plane takes off, or overtourism putting pressure on the people, environment and provisions of a city, tourism is a multifaceted industry with a multitude of drawbacks. But the good can outweigh the bad. We asked the experts at Travel By B Corp why planning adventures with a B Corp accredited tour operator can take some of the pressure off the planet.

C&TH Guide To Responsible Tourism

10 Reasons To Travel By B Corp

1. Sustainable Travel

If you want to prioritise eco-friendly and responsible travel choices, booking through a B Corp operator ensures just that. For example, Byway’s whole mission is to get people to travel more sustainably; they even have a carbon-labelling feature that illustrates how much carbon guests save going on one of their trips instead of flying.

2. Positive Impact

Booking your next adventure with a B Corp travel brand ensures your journey will support businesses committed to making a positive social and environmental impact – often behind the scenes. Flooglebinder, for example, runs a turtle conservation project in Kefalonia where they record and map seagrass depletion, as well as studying Loggerhead turtle behaviour and physiology, joining forces with a local wildlife community to help relocate turtle nests threatened by tourist footfall. Between May and October 2023, this meant 34 bags of rubbish were collected via beach cleans, 40 turtle nests were relocated to safety, and 945 hatchlings were helped to sea.

Elsewhere, Exodus Adventure Travels offers Citizen Science Departures, giving guests a chance to help with environmental DNA sample collection, contributing to the IUCN’s global species mapping and conservation efforts.

Interested? We Embarked On An Exodus Adventure In The Baltics

3. Diverse Options

Tired of sun, sea, sand, repeat? Or fancy mixing some vitamin sea with more adventure? B Corp travel brands host a wide range of experiences, so you’re not restricted to just nature tourism and active holidays if that’s not what you’re looking for (no judgement here).

Canopy & Stars, for example, offers guests a £75 voucher towards a future booking if you travel to your stay by public transport. The brand also highlights its glamping spots most accessible by public transport on its website. Easy peasy.

 

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4. Quality Assurance

By choosing a B Corp, high standards of service and accommodations are guaranteed; a plethora of Travel By B Corp brands are award-winning. Lovat Parks’ collection of five holiday parks, for example, have been awarded the Cornwall Tourism Gold Award for Holiday Park of the Year, Visit England’s Gold Award, David Bellamy’s Blooming Marvellous Awards for Nature, and plenty more.

5. Expert Guidance

B Corp adventures often venture off the beaten path – and so B Corp tour operators come with a wealth of local knowledge and personalised service to guide you. Inside Travel Group, for example – with its cultural adventure specialist travel brands, InsideJapan and InsideAsia – works with expert, local guides across Japan, Korea, Vietnam, Cambodia, Laos, Thailand and Borneo, offering guests unparalleled insight into local culture and enabling a better understanding of the country and the people that live in it.

This in itself leads to unique experiences, helping guests scratch beneath the surface of a place. Think meeting swordsmiths in Japan, cooking with local chefs in Korea, or meditating with monks in Cambodia.

 

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6. Community Support

Picking a Travel By B Corp brand helps to contribute to local communities and economies. Selective Asia, for example, works with local guides operating in the area that they all work and live in and partners with Nepal’s Community Homestay Network connecting travellers with local families to provide an authentic and immersive Nepalese experience. This combines warm hospitality with hands-on experience of daily village life, both in the home and out in the surrounding fields. This is great for adventurers, but also uplifts the local community, giving micro businesses the opportunity to flourish, ranging from guides and cooking classes to bike hire and small eateries.

Similarly, Experience Travel Group’s ‘Give Back’ scheme ensures their trips support local communities and environments by investing a portion of the travel costs back into local projects. Meanwhile, travellers with Journeys With Purpose – which specialises in immersive journeys with exclusive access to the world’s leading conservation projects – contribute financially to the organisations they visit, with contributions often exceeding 20 percent of the journey cost. In 2024, JWP’s Kenya trip (in partnership with Daughters for Earth and Soul Safaris) donated $20,000 to key environmental projects through their guests’ payments, and donated €10,000 thanks to their journey to the Carpathian Mountains in Romania with Foundation Conservation Carpathia (FCC). Their upcoming journey to Samara Karoo Reserve in November 2024 is aiming to raise upwards of $23,000, which will directly contribute to Samara Karoo’s spekboom, community and pioneering black rhino translocation project.

7. Ethical Practices

Booking your next adventure with a B Corp operator means you are engaging with brands that maintain ethical business practices. C&TH Good Brand and B Corp Luxury Cottages, for example, has collaborated with a number of brands to promote better ethical practices, including Bower Collective, to provide a better supply chain for their homeowners (with exclusive discounts to boot).

Learn More About Luxury Cottages Here

 

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8. Unique Experiences

Venturing off the beaten track with a B Corp pretty much guarantees a unique experience. Intrepid Travel, for example, has more than 100 indigenous-led experiences to choose from, helping travellers to meet locals, share stories, and learn traditional skills first-hand instead of just hearing about them. On the Best of Costa Rica trip (10 days, from £1,708pp), travellers visit the matriarchal Terraba indigenous community, where women are responsible for passing information down through generations and activists for indigenous rights. Travellers learn how to carve their own traditional wooden mask, share a local lunch with the community and learn about the importance of protecting the environment and biodiversity in the fight against climate change.

9. Transparency

Transparency underpins the entire B Corp ethos – so you know where your money is going when you book with a B Corp company. Sawday’s, for example, publishes annual impact reports, demonstrating accountability and transparency to both its stakeholders and travellers, and showcasing how its activities and initiatives contribute to social, environmental or economic goals. It also helps in building trust. You can read the 2024 Impact Report here.

 

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10. Collaborative Effort

Travel By B Corp’s brands are all part of an interconnected web of travellers and companies working together for good; booking your next adventure with one brings you into the fold. Forest Holidays is a great example of how business and nature can co-exist, and public and private organisations can work together to support a planet-positive vision. They lease the land they call home from Forestry England, Forestry and Land Scotland and Natural Resources Wales, managing 244.5 Hectares of land for conservation while also creating incredible holiday experiences for all. Best of all, the rent they pay for the land is invested back into the nation’s forests.

EXPLORE

Travel By B Corp is an ever-growing collection of B Corp accredited travel companies, spanning hotel groups to holiday parks, small group adventures to tailor-made travel, UK to worldwide. The brands are all independent, but are united under the belief that travel should be a force for good.

If you’re looking for more immersive, environmentally friendly travel experiences, Travel By B Corp’s list of members is a perfect starting point. travelbybcorp.com