Battersea Power Station: A London Landmark Reimagined

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Battersea Power Station is a Great British Brands 2025 Award Winner

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Commitment To Community: After an eight year transformation, Battersea Power Station now welcomes millions of visitors each year.

Great British Brands 2025: Battersea Power Station

‘After eight years of transformational restoration work, we achieved the project’s greatest milestone to date when we opened the Grade II* listed Power Station to the public on 14 October 2022. Derelict for almost 30 years after decommissioning in 1983, the mystery surrounding the landmark had grown ever deeper up until this point.

On the journey, we reached many other milestones, including opening a new Zone 1 Underground station in September 2021 as part of the Northern line extension – the first expansion to the London Underground this century. Today, over 150 shops, restaurants, bars and leisure experiences draw millions of visitors each year.

Since opening, we’ve launched new office and residential buildings, welcomed many new brands and responded to feedback from visitors and the local community to continually improve. We’ve created an exciting mixed-use destination for London, attracting an ever-growing number of people from across the capital, the UK and abroad.

Entertainment and culture are crucial to our offering. We created and hosted the inaugural celebrASIA festival last September, celebrating South East Asian culture through food, music, markets and entertainment. The event attracted 150,000 visitors, making it our busiest weekend ever. For Christmas 2024, Apple and multi-award-winning animation studio, Aardman, created a festive Wallace and Gromit animation which lit up the Power Station’s river-facing wash towers and iconic chimneys for all to enjoy during the festive period.

Our brand partners share our appetite for innovation, whether bringing a new concept or a bold design: Liberty opened a fragrance pop-up in Turbine Hall A last year, the first time they have stepped outside their flagship store; M&S opened its first ever standalone fashion store in December; and we are home to the world’s only standalone Peppa Pig and Transformers stores.

We have achieved so much in the past 12 years, but we’re only halfway through the entire 42-acre site. Over the next decade, our ambition is to develop the remaining phases, completing our vision for a vibrant mixed-use neighbourhood that hosts 25,000 residents and workers, and millions more visitors. We also want to work out what we are missing. What is London missing? How can we plug this gap over the next ten years? We won’t have completed our job until all Londoners know what is on offer. Success is making sure London knows and loves Battersea Power Station.’

Sam Cotton, head of asset management

The Greatest Opportunities Ahead

Our biggest opportunity for Battersea Power Station lies in future development phases – with approximately half of the site still to develop, this will bring significantly more residential, office, retail and leisure spaces to the neighbourhood.
New openings will add to our rich offering of over 150 brands. Exciting launches on Electric Boulevard include a new Underground station entrance in spring 2025, creating a more direct route to the Power Station.
Our year-round cultural programme and large-scale events continue with Wandsworth named London Borough of Culture 2025. The Light Festival returns in January; a bigger, better celebrASIA in September; and an exciting new summer cultural festival.