London Fashion Week SS25: What To Expect

While summer has yet to run its course here in the UK, the style set is already preparing for the arrival of September – and with it, London Fashion Week SS25. Want to stay in the loop this season? Read our guide below for everything you need to know about LFW.

The following information comes from the provisional schedule published in July 2024, and is subject to change.

See Last Year’s Highlights Here

A Guide To London Fashion Week SS25

What Is London Fashion Week?

Organised by the British Fashion Council (BFC), London Fashion Week is a large-scale fashion event comprised of catwalk shows, showrooms, presentations and events held throughout London. During its regular months, February and September, it showcases the talents of over 250 designers from Britain and beyond.

 

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When Is It?

London Fashion Week SS25 takes place between Thursday 12 and Tuesday 17 September 2024.

Where Is It?

All events during London Fashion Week take place in the UK capital, across various locations within the city.

Can Anyone Go?

While there are a selection of events that are usually open to the public, most shows are unfortunately invite-only. However, most designers tend to livestream or upload a video of their show just after its premiere, so keep a close eye on those socials.

Harris Reed AW24 (c) Jason Lloyd Evans

London Fashion Week SS25 Schedule Highlights

There are currently over 70 designers confirmed on the London Fashion Week SS25 schedule. This season will see a host of new names, with the likes of Harris Reed, Patrick McDowell and Standing Ground joining the schedule for the first time.

Other highlights for this season include:

THURS: 12 September

The first night of Fashion Week is usually a little quiet – although that’s not to say the talent is worth shouting about. Joining the official schedule is Harris Reed, who will be one of the first designers to put on catwalk their SS25 show.

FRI: 13 September

By far the busiest day of London Fashion Week SS25, Friday will showcase 30 designers across presentation and catwalk. Industry veteran Paul Costelloe kicks off the morning with his new womenswear line, while LFW regulars Bora Aksu, Yuhan Wang and Mark Fast take coveted slots throughout the afternoon.

British label Stephen Jones Millinery will also be breaking up the throng of runway shows with a presentation of hats and accessories for SS25.

SAT: 14 September

Schedule newcomer Patrick McDowell will be continuing the buzz on Saturday, alongside LABRUM London, Ahluwalia and Richard Quinn.

SUN: 15 September

Another day, another 14 shows. Sunday will be similarly packed with big name designers, including JW Anderson, ROKSANDA, TOVE, Emilia Wickstead, Mithridate, 16Arlington, Simone Rocha, ERDEM and David Koma.

MON: 16 September

The last day of in-person shows will be a big one. Edeline Lee starts the morning off with their first LFW catwalk, while Huishan Zhang, Burberry, APUJAN and Sinead Gorey see the evening to its completion.

TUES: 17 September

This season, the final day of LFW is reserved solely for digital shows and presentations. Most of these will consist of BFC NEWGEN and DiscoveryLAB talent, although you’ll also be able to catch Sanyukta Shrestha, NU and YYAtomic on your screen.

Bora Aksu AW24 (c) James Cochrane / Jason Llloyd-Evans

Online Shows

Online shows continue their steady decline at London Fashion Week, with just 14 designers showcasing their SS25 lines via digital catwalk. The majority of these shows will take place on Tuesday 17 September 2024.

BFC NEWGEN

Created by the British Fashion Council, this ongoing segment of London Fashion Week gives a platform to emerging fashion talent. Designers supported by this programme will receive financial support and mentoring as well as showcasing opportunities.

The BFC NEWGEN Show Space will be returning to 180 The Strand this season, with a full roster of designers. Those taking to the physical runway for SS25 include:

• AARON ESH
• ANCUȚA SARCA
• Charlie Constantinou
• Chet Lo
• DI PETSA
• DERRICK
• HARRI
• Johanna Parv
• Karoline Vitto
• LUEDER
• MASHA POPOVA
• Paolo Carzana
• Pauline Dujancourt
• Sinéad O’Dwyer
• The Winter House
• TOLU COKER
• YAKU

A digital stage will also feature catwalks from Kazna Asker, Leo Carlton and Steve O Smith.

DiscoveryLAB

DiscoveryLAB will also be making a return this year. Spotlighting new and upcoming designers in an immersive showcasing environment, DiscoveryLAB sees creatives break the boundaries between fashion, music, art, photography and performance while presenting exciting new projects.

EXPLORE

For more details about London Fashion Week SS25, please visit londonfashionweek.co.uk

Featured image: Mithridate AW24 (c) Jason Lloyd Evans