The Ultimate Auction For Horse Lovers Is Now Live

By Charlie Colville

1 month ago

The top prize is a bespoke horse ring designed by Ethica Diamonds


Bidding is now underway for a charity auction in aid of horses in need. Hosted by Redwings and the University of Anglia, the sealed bid auction will offer a bundle of prizes to the top bidder – with the highlight being a bespoke horse-shaped ring designed by Cornwall-based jewellery brand Ethica Diamonds.

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Ethica Diamonds Donates ÂŁ2.5k Ring To Redwings Auction

Taking place throughout October, the auction will help support the work of horse welfare charity Redwings. As mentioned, the top lot comes courtesy of Ethica Diamonds, who donated a bespoke, one-of-a-kind horse ring, cast in solid gold and set with diamonds. It has been handcrafted in Cornwall and is worth ÂŁ2,500. Brand founders Elaine and Emily Reffell also note that the ring has its own touching story, which bidders will resonate with.

Ethica Diamonds received a proposal back in 2020 from entrepreneur Susan Jamieson, who suggested they collaborate on a custom jewellery collection. The plan was to sell pieces on Susan’s platform, with a portion of profits supporting a horse charity of her choice. Her passion for horses drove many of her endeavours, including fundraising initiatives; during the pandemic’s peak, she hosted a radio show focused on horses in need.

Susan sadly passed away before the collection could be fully realized. However, one piece – a solid gold ring featuring a horse head design adorned with diamonds – was completed and has been held by Ethica Diamonds. And now, the brand has decided to honour Susan’s memory by donating the ring to Redwings, the UK’s largest horse welfare charity.

‘Susan was a true animal lover, and her passion for horses was inspiring,’ say Elaine and Emily Reffell, founders of Ethica Diamonds. ‘It only felt right that proceeds of this ring went to helping horses in need. We are delighted to collaborate with Redwings on this, to support the amazing work they do, and to honour Susan’s legacy.’

Close up of horse ring

Alongside the ring, the winning bidder will also receive:

  • A special edition of Black Beauty by Anna Sewell
  • A signed copy of Homely Ballads and Stories in Verse: The Poetry of Mary Sewell
  • A free adoption of Redwings’s Black Beauty lookalike, Maya

How To Place A Bid

Bids can be placed now until 31 October, with Redwings set to reveal the winner on 8 November. Here’s how to take part:

  1. Place your bid: Submit your sealed bid by October 31 2024. Send it to Communications Team, Redwings Horse Sanctuary, Hapton, Norfolk, NR15 1SP, marked with ‘Charity Auction’ and please be sure to include your contact details so we can contact you if you are successful. Only the successful bidder will be notified.
  2. Spread the word: Share this auction with friends, family, and fellow horse enthusiasts. The more participants we have, the greater impact we can make.
  3. Make a difference: All of the final bid proceeds will contribute to the care and support of the horses at Redwings. Your participation helps ensure that these magnificent animals receive the love and care they deserve.

You can find out more about the auction at redwings.org,uk

Images courtesy of Ethica Diamonds