Is Mysig The New Hygge?

First it was all about hygge, the Danish concept of cosiness. Then coorie took off, the Scottish version, derived from an ancient word meaning ‘to nestle’. But in Sweden, it’s all about mysig: a lifestyle trend focused around all things comfortable, warm and snug. With this weekend’s clock change making everything feel a little gloomier, it’s the perfect time to lean into the Swedish concept – read on to find out how.

What Is Mysig?

Mysig is a Swedish word which translates as cosy and comfortable. But it’s more than that: it also sums up a way of life in Sweden, particularly during the winter months, when sub-zero temperatures are common. ‘Mysig is the Swedish word for cosy,’ says Catharina Björkman, Scandi lifestyle expert at Contura. ‘It describes anything affording comfort and warmth. That first sip of hot coffee in the morning, a warming soup following a blustery walk, relaxing into a soft sofa at the end of the day and wrapping up in a warm fluffy dressing gown. It’s that feeling of pure and utter contentment that can’t help but result in a smile.’

How To Embrace Mysig

Catharina believes channelling the Swedish concept could help us find joy in the everyday this winter. ‘In Sweden we know all too well that the darker days and colder weather can make things feel a little bleak but, by focusing on the small moments that spark joy throughout the day, it’s much easier to find contentment and balance,’ she says. ‘By acknowledging and celebrating these small, everyday moments of mysig, we’re able to shift our mindset to focus on positivity and champion the journey. It’s truly a balm to the soul.’

Wake Up Early

When it’s dark and cold outside, getting out of bed in the mornings can be a struggle – even for those who leap out of bed at 6am during the summer months. But fear not: Catharina has a couple of tricks up her sleeve. ‘Set your heating to come on 45 minutes before you wake, place your clothes on the radiator or in an airing cupboard before bed and, come morning, bounce from bed to shower to warm and cosy clothes in no time,’ she recommends. 

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Daily Fika

Another Swedish tradition is fika: taking the time to pause and enjoy a hot drink and a snack. It’s a daily ritual for Swedes, and a key part of mysig, offering a break from work and a chance to connect with colleagues, friends or family. ‘Whilst often enjoyed with coffee and a cinnamon bun, opt for whatever you most enjoy – a cup of tea and a digestive or hot cocoa and a hobnob or an espresso and a buttery croissant,’ says Catharina. ‘The key is to enjoy a moment of pleasure as part of your everyday.’ No need to tell us twice.

Hearty Food Is King

You can channel mysig through your cooking by whizzing up warming stews, soups, curries and pies. ‘Prep ahead and make the most of quiet Sunday evenings by chopping and roasting root vegetables to be re-heated mid-week to go alongside pies and sauteed leafy greens,’ suggests Catharina. ‘Fill jars with oats, milk and fruit ready to be warmed for porridge each morning and make a delicious soup that can serve as a quick and easy lunch throughout the week.’

There’s No Such Thing As Bad Weather, Only Bad Clothes

This mantra is used all over the region of Scandinavia (although the phrase was actually coined by British author Alfred Wainwright). Our Nordic neighbours face icy weather each winter, but that doesn’t stop them getting out and enjoying the great outdoors, come rain or shine (or snow). The idea is that, whatever the climate, you can continue the mysig vibes whatever the climate: think cosy knits, full-length puffer jackets, wooly hats and blanket scarves. ‘Ensuring you have the right clothing really is the key to enjoying yourself at this time of year,’ Catharina notes. ‘And as a bonus, wearing season appropriate clothing will make it easier to enjoy more time outdoors – key to physical and mental wellbeing at all times of year. There’s nothing like an autumnal walk in nature when you’re suitably wrapped up and shielded from the elements!’

Schedule Downtime

It’s common for calendars to fill up during the festive season, but scheduling downtime will ensure you don’t get overwhelmed. Make sure you have at least one night a week for the ultimate cosy evening, says Catharina: whether that’s watching TV on the sofa, having a long soak in the bath, or enjoying a hobby that brings you joy.

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Be Thankful

Gratitude is fundamental to the mysig concept. It’s easy to feel deflated around this time of year, but Catharina recommends starting a nightly gratitude practice to remind yourself of all the goodness each day brings – and make it appealing. ‘Get cosy with a cup of chamomile tea or a glass of wine and list five things you’re grateful for. This could be moments or people that brought you joy – that first sip of hot coffee, a funny story that your colleague told you, the crunch of leaves beneath your feet, curling up on the sofa with a beloved pet or a delicious home-cooked meal at the end of a long day.’