NAD+ Is The Powerhouse Ingredient Your Skincare Routine Needs

By Alexander Johnston

1 month ago

Plus, the products to add to your wish list


With a multitude of benefits, NAD+ is the new powerhouse of skincare, says Alexander Johnston.

The Country & Town House Responsible Buyers’ Guide

NAD+: What You Need To Know

What Is It?

Nicotinamide adenine dinucleotide, or NAD+, is a skincare ingredient garnering a lot of attention – and with good reason. You may be familiar with it as an infusion or supplement being used to combat the all too familiar signs of ageing, such as fine lines and wrinkles. But this co-enzyme that is found in every cell of the body has also been associated with speeding up metabolism, helping with weight loss and even reducing mental fatigue.

The NAD+ molecule is made up of two nucleotides: nicotinamide, which is derived from niacin (or vitamin B3), and a nucleotide base that is linked to DNA and RNA synthesis (the proverbial ‘building blocks of life’). This is what makes it a game-changer: NAD+ can actually slow the ageing process by re-energising and rejuvenating stem cells.

Infusions vs Topical Treatments

Certainly IV infusions may not be for everyone – the good news is that NAD+ can also be used in skincare for topical application, and the results are outstanding. It is an incredible hydrator, reduces hyperpigmentation, promotes collagen production, and actively reduces cell damage caused by UV exposure or environmental pollution.

NAD+ works in combination with other skincare ingredients too, such as retinol and vitamin C, which gives the skin an extra boost of vitality and strength. Paired with Alpha Hydroxy Acids (AHAs) such as glycolic acid, and Beta Hydroxy acids (BHAs) such as salicylic acid, NAD+ improves exfoliation and is able to penetrate the skin barrier even more effectively. Used with hyaluronic acid (HA), it creates a hydration level that leaves the skin plumped, smoothed and radiant.

NAD+ promotes skin healing at a cellular level, so it is also great for recovery from treatment or surgery, and even the most sensitive skin is unlikely to react. It is truly a skincare powerhouse. Watch this space.

Skin Power: 5 NAD+ Heroes


NAD+ eye masks

Intuisse

Active NAD+ Eye Mask, £15

BUY NOW
NAD+ face serum

Intuisse

Active NAD+ Face Serum Double, £210

BUY NOW
White bottle

Dr Sam’s

Flawless Vitamin C NAD+ Serum, £62

BUY NOW
Purple bottle

Intuisse

Active NAD+ Cleansing Lotion, £50

BUY NOW
NAD+ instant filler kit

Invity

Youth Activating Instant Filler, £43

BUY NOW

Featured image: Getty Images